Objections are those points, sometimes small issues, which make a bidder or a buyer think again about going for your offering.
In your auction description you need to remove as many of these objections as you can.
These are the kind of objections which your prospective buyers will have.
Is the seller trustworthy?
The buyer usually doesn’t know you. If they’re serious bidders they will check you out. How will they do this?
a) A good Feedback Rating will be one way they assess you. Be determined in getting your feedback up, and making it all positive.
b) They might also click through to your About Me page. This page gives you the opportunity to convey your personality and your honesty.
One of eBay’s standard About Me page formats lets you display your recent feedbacks – always useful – and also your other auctions, again useful. This is in addition to anything about yourself which helps to show what a sincere and genuine person you are.
And finally, if you have a web site from which you sell products or services, you are allowed to place a direct link to it from the About Me page. This is in marked contrast to your auction description page, where eBay does not allow direct links to web pages. So, create an About Me page and incorporate the points mentioned.
c) A prospective bidder may wish to ask you a question. As you will know, there is a standard eBay facility whereby a bidder can ask a seller a question. You should really welcome questions. Why do I say this?
Well, if a bidder asks you a question, first of all you know they are interested in your offering. They wouldn’t have wasted their time on typing out their question to you if they weren’t. So, by asking you a question they are qualifying themselves in as a real prospect. And you now have the chance to directly influence them in your reply to their question. Depending on the nature of their enquiry, you have the opportunity to convey your integrity, honesty, credibility, fair mindedness, helpfulness, expertise, knowledge, other appropriate products etc.
So, if questions are such good things, why not make it easy for the bidder to ask one? Always have some text in your auction description offering to answer any questions, with a link to your email address. If you have a little knowledge of HTML coding you will know how easy this is to do. It is far better than simply relying on buyers finding the standard “Ask the seller a question” link provided by eBay.
d) You might consider a moneyback guarantee, if it’s appropriate and you can “afford” it.
Why would you or should you do this?
Well, when you think about it, in online auctions, the buyer is normally asked to take all the risk. They usually pay the seller up front – before the item is delivered to them. The risk is all theirs that the seller doesn’t perform.
To some buyers, particularly on higher value items, this risk is so high that it can cause them to have second thoughts about bidding. You know you are trustworthy, but they don’t. By offering a moneyback guarantee you are offering what is known as “risk reversal”. You are taking the risk off your buyer. In effect you shoulder the risk.
I know this works, because I use it myself. In thousands of auctions I’ve run, I can count on one hand the number of people who have invoked my money back guarantee.
If you can practice “risk reversal”, it will help your auction success rate, and it is vital on Dutch auctions.
How do I pay?
Always maximize the number of payment options you will accept.
You should provide different types of payment options for your buyers:
You can accept credit/debit cards on your auctions if you open accounts with relevant payment processors. These enable buyers to pay you with a credit/debit card even though you aren’t a business, and you don’t have what is known as a Merchant Account.
As you probably know, PayPal is owned by eBay. Therefore eBay make it really easy for you to take PayPal payments from your buyers. But don’t forget other payment processors, like Nochex and FastPay. It might just be that you’re interested buyer only has a Nochex account, or a Fast Pay account.
Opening accounts is free. Paying anyone via PayPal, Nochex or FastPay is also free – which is why so many auction bidders and buyers use them. There are charges for you as a seller, however, and these are incurred when you receive money and/or when you transfer money from/to your PayPal, Nochex or FastPay accounts from/to your own bank account. Check out the respective fees via their web sites.
In my experience, the rates of charges are reasonable for giving you the significant advantage of being able to accept credit/debit card payments on your auctions.
Is delivery expensive?
Always fully describe your delivery details within your auction description. Be up front about delivery costs.
If bidders or buyers aren’t given this detail within the auction description, they may become suspicious that the seller is hiding something, and therefore decide not to bid. There have been occasions where sellers have sold items at what appear to be cheap prices, but have inflated delivery costs to compensate, or even over compensate. Never do this!
There is no reason why you cannot say up front how much P&P will be. You can find out the real delivery costs of the company you plan to use. You can get these details from their website.
Once you have the postal costs you can add the appropriate handling and packaging costs, and there you have the figure to let your buyers know in advance that you’re not hiding anything.
You have just removed another doubt in your prospective buyer’s mind.
What happens if the item arrives damaged?
In your auction description you should cover your policy in relation to damages and insurance.
If you’re selling higher value items you may wish to consider using a delivery service which includes insurance. Remember, even though the buyer has paid for it, the item is your property until it is accepted by the buyer. So if it is damaged in transit, this is your responsibility. You will have to arrange a replacement or a refund, and claim your costs back via your insurance.
Don’t forget, if you do need to have enhanced insurance cover, it is perfectly reasonable to include this is in your delivery costs as shown in your auction description.
How professional is someone who has multiple spelling errors?
It is very unreasonable for any bidder to overlook your auction just because you have spelling errors. Isn’t it?
However, they may believe someone who won’t take the trouble to get their spelling correct might be equally unprofessional elsewhere.
You and I might consider that stance to be unreasonable. With spell checkers available, however, there’s no reason to have any spelling errors creeping through on your auction page.
So, spell checks your auction description page – please.
What do I do now?
You should always “ask for the order”. In other words, suggest to your prospective buyer that they make a bid today for this valuable, rare, stunning, limited edition item!
And remind them that when they win the item they will be enriched by the strongest benefit you have already identified to them in your auction description.
Objections – Summary
If you spend time removing these objections, you will be repaid handsomely. I can guarantee you will receive more genuine bids for each of your auctions than if you had left these points hanging for the bidder to ponder and make assumptions
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- STO Auto Repair: An automotive repair and maintenance shop, offering a range of services to keep vehicles running smoothly and ensuring optimal performance and safety.
- Rattan Garden Furniture 4U: An online retailer specializing in high-quality rattan furniture for outdoor spaces, offering durable and stylish options to enhance the comfort and aesthetics of gardens and patios.
- Finlayson Cafe: A cozy and inviting cafe serving delicious food, specialty coffee, and baked goods, providing a welcoming space for customers to relax and enjoy.
- Free Internet Info World: An online resource hub offering information and insights about internet-related topics, technology trends, and online tools and services.
- Carpet Cleaning Brixton: A professional carpet cleaning service serving residential and commercial clients in the Brixton area, providing thorough and efficient cleaning solutions for carpets and upholstery.
- Best Tradings Crypto: A trading platform and community providing insights, analysis, and trading strategies for cryptocurrencies, assisting traders in making informed investment decisions.
- XBTC Crypto: A comprehensive platform offering news, market analysis, and trading services for various cryptocurrencies, empowering users to stay updated and engage in the world of digital assets.
- AOI Crypto Traders: A community and resource platform for cryptocurrency traders, offering educational content, market analysis, and networking opportunities to enhance trading skills and knowledge.
- Cryptoz Coins: An online marketplace for buying, selling, and exchanging various cryptocurrencies, providing a secure and convenient platform for crypto enthusiasts.
- Cryptoprices4U: A real-time cryptocurrency price tracking website, offering up-to-date information and market data for a wide range of digital currencies, enabling users to monitor and analyze market trends.
- BTC Bloger: A blog and resource platform dedicated to Bitcoin and cryptocurrencies, providing news, analysis, and educational content for crypto enthusiasts and investors.
- Pro Cannabis Services: A consulting and service provider specializing in the cannabis industry, offering regulatory compliance, business development, and cultivation support for cannabis businesses.
- The Super Cannabis: An online platform providing information, news, and resources about cannabis, promoting education and awareness about its medicinal and recreational uses.
- Pure Cannabis 4U: An online retailer offering a wide range of cannabis products, including CBD oils, edibles, and topicals, providing customers with access to high-quality and lab-tested cannabis options.
- A2Z Cannabis: A comprehensive resource hub for cannabis enthusiasts and users, offering information, product reviews, and guides about cannabis strains, consumption methods, and accessories.
- Cannabis News CBD: A comprehensive platform delivering the latest news, updates, and insights on cannabis, with a focus on CBD-related information, industry trends, and health benefits.
- CBD4Lifes: A trusted source for CBD products and information, offering a wide range of high-quality CBD oils, tinctures, topicals, and edibles to support wellness and a balanced lifestyle.
- HARB Cannabis: A leading provider of premium cannabis products, offering a diverse selection of strains, concentrates, edibles, and accessories for both recreational and medicinal use.
- Cannabidiol Power: Your ultimate guide to the power of cannabidiol (CBD), providing educational resources, product recommendations, and user experiences to help individuals harness the potential benefits of CBD.
- BuyTopCannabis: An online marketplace offering a curated selection of top-tier cannabis products, including flower, concentrates, vaporizers, and CBD-infused items, catering to cannabis enthusiasts and connoisseurs.
- TuoBuy: A user-friendly e-commerce platform offering a wide range of products, including CBD, electronics, fashion, home goods, and more, providing a convenient shopping experience for diverse consumer needs.
- My Twin Haunts Me: A captivating blog exploring the world of paranormal experiences, supernatural phenomena, and spiritual encounters, sharing personal stories, investigations, and insights.
- Crypto Nice Deals: Your go-to resource for finding the best deals, discounts, and promotions in the cryptocurrency space, helping crypto enthusiasts save money on exchanges, hardware wallets, and other crypto-related products.
- Just4UCrypto: A personalized cryptocurrency news and information portal, tailoring content based on users’ interests, providing the latest updates, market analysis, and educational resources to empower crypto enthusiasts.
- ECrypto Blog: A comprehensive blog covering all aspects of cryptocurrencies, blockchain technology, and the digital economy, offering insights, analysis, and expert opinions to keep readers informed and educated.
- BestValue Crypto: A curated selection of top-value cryptocurrency projects, featuring in-depth reviews, analysis, and investment recommendations, helping investors make informed decisions in the crypto market.
- CryptoOnline4U: An online resource hub for crypto enthusiasts, providing the latest news, guides, reviews, and educational content to stay updated and navigate the dynamic world of cryptocurrencies.
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- CBD Distributions: A trusted distributor of high-quality CBD products, partnering with reputable brands to provide a wide range of CBD oils, capsules, topicals, and pet products, prioritizing wellness and natural remedies.
- The Cannabis Newz: A comprehensive news platform covering the latest developments, legislative changes, and cultural trends in the cannabis industry, keeping readers informed about the ever-evolving world of cannabis.
- Advice4CBD: A reliable source of information and guidance on CBD products, usage, dosage, and potential health benefits, empowering consumers to make educated decisions about incorporating CBD into their wellness routine.
- CBD Newz: An informative blog dedicated to all things CBD, featuring articles, reviews, and updates on the science, legality, and benefits of CBD, helping readers navigate the world of cannabinoids.
- My Cannabis Oils: A comprehensive resource for cannabis oil enthusiasts, providing educational content, product recommendations, and user experiences related to various types of cannabis oils and their applications.
- Cannabis Wikis: A collaborative platform hosting a wealth of information, guides, and community-contributed content about cannabis, including strains, cultivation techniques, consumption methods, and more.
- All-Time Cannabis: A dedicated online store offering a wide selection of premium cannabis products, from flower and concentrates to edibles and accessories, ensuring customers have access to top-quality options for their cannabis needs.
- Cannabis 4 Solutions: A trusted resource for cannabis-related solutions, including cultivation tips, extraction methods, recipes, and DIY projects, empowering individuals to maximize their cannabis experience.
- Cannabis Enter: A comprehensive platform providing insights into the cannabis industry, featuring business news, investment opportunities, and market analysis for professionals and enthusiasts interested in the cannabis space.
- News247: A dynamic news platform covering a wide range of topics, including current events, politics, entertainment, technology, and more, delivering up-to-date news and engaging articles to a global audience.
- AmazingS: An online marketplace offering a wide range of products, from electronics and fashion to home goods and beauty, providing customers with a convenient shopping experience and exceptional deals.
- NetCryptoCoins: A comprehensive resource for crypto enthusiasts, providing real-time market data, coin information, trading tools, and educational resources to support informed decision-making in the cryptocurrency market.
- International Crypto Trades: A platform connecting crypto traders worldwide, facilitating trade opportunities, knowledge sharing, and community engagement to foster a global crypto trading ecosystem.
- Sell Crypto BTC: A secure and user-friendly platform for buying and selling cryptocurrencies, offering a seamless experience for individuals looking to convert their crypto assets into traditional currencies.
- Cryptos World Currency: An informative platform exploring the world of cryptocurrencies, providing insights into different coins, blockchain technology, market trends, and the future of digital currencies.
- Great Crypto Coin Biz: A comprehensive resource hub for crypto enthusiasts, offering market analysis, investment strategies, educational content, and news updates to support individuals in their crypto ventures.
- News4BTC: A dedicated news platform delivering the latest updates, analysis, and trends in the Bitcoin and cryptocurrency space, keeping readers informed about the evolving landscape of digital currencies.
- Business Crypto Account: A platform catering to the needs of businesses in the crypto space, providing account management services, merchant solutions, and resources to facilitate seamless crypto transactions.
- 247 Crypto Tradings: A platform offering comprehensive crypto trading services, including trading signals, market analysis, and educational resources, empowering traders to make informed decisions in the crypto market.
- Best Crypto Major: An informative website highlighting the top cryptocurrencies, their features, use cases, and potential for growth, guiding investors in identifying promising crypto assets.
- Let’s Crypto: A community-driven platform fostering discussions, sharing insights, and promoting collaboration among crypto enthusiasts, traders, and blockchain technology enthusiasts.
- NewzCryptos: A news-oriented platform dedicated to providing the latest updates, market analysis, and trends in the world of cryptocurrencies, helping readers stay informed in the dynamic crypto landscape.
- Buy Crypto Bitcoins: A user-friendly platform offering a streamlined process for buying Bitcoin and other cryptocurrencies, providing individuals with easy access to the digital currency market.
- Crypto Invest Account: A platform offering investment account solutions for individuals looking to diversify their portfolios with cryptocurrencies, providing a secure and reliable platform to manage crypto investments.
- Crypto Investing 247: A comprehensive resource hub for crypto investors, offering market insights, investment strategies, portfolio management tools, and educational content to support successful crypto investing.
- Crypto ATM 360: A platform providing information about cryptocurrency ATMs worldwide, helping users locate nearby ATMs, understand their functionalities, and explore the convenience of crypto-to-cash transactions.
- Organics Cannabis: A trusted source for organic and sustainable cannabis products, offering a wide range of organically grown flower, concentrates, edibles, and wellness products for conscious consumers.
- Store2Cannabis: An online marketplace offering a diverse selection of cannabis products, including flower, concentrates, edibles, and accessories, providing a convenient and reliable source for cannabis enthusiasts.
- Earth Origins CBD: A reputable CBD company dedicated to providing high-quality CBD products sourced from organic hemp, supporting wellness and natural alternatives for individuals seeking CBD solutions.
- The Cannabis Insiders: A trusted source for insider perspectives, expert interviews, and industry analysis in the cannabis space, offering valuable insights into the business, culture, and regulatory landscape of cannabis.
- LifePlan CBD: A comprehensive resource hub for CBD enthusiasts, providing educational content, product recommendations, and user experiences related to CBD oils, tinctures, topicals, and more.
- Economie FR NL: A bilingual platform (French and Dutch) delivering economic news, market analysis, and business insights, catering to readers in France and the Netherlands.
- Invest Ways: An investment-oriented platform providing investment strategies, market analysis, and educational content to help individuals make informed decisions and achieve financial growth.
- Boutique Berenas: An online boutique offering a curated collection of fashion, accessories, and lifestyle products, combining style and quality to provide a unique shopping experience.
- The Beauty Spot Blog: A beauty and skincare blog featuring product reviews, beauty tips, and expert advice, helping readers enhance their beauty routines and explore the latest trends in cosmetics.
- Magazine BLife: An online magazine covering a wide range of topics, including lifestyle, health, fashion, travel, and culture, providing engaging articles and insights for readers.
- Scarlet Technologies: A technology-focused company specializing in software development, IT consulting, and innovative technological solutions, empowering businesses to thrive in the digital era.
- Briscevents: A professional event management company specializing in planning and organizing a wide range of corporate and social events, ensuring seamless execution and memorable experiences for clients.
- Cloud9 Cars: A luxury car rental service offering a premium fleet of high-end vehicles for individuals seeking a stylish and comfortable transportation solution in the UK.
- BKGlasshouse: A reputable glass products manufacturer and supplier, offering a wide range of glass solutions for residential and commercial projects, including windows, doors, mirrors, and glass accessories.
- Financial Cryptos Trading: An online platform providing comprehensive resources, tools, and insights for individuals interested in cryptocurrency trading, empowering them to navigate the dynamic crypto market effectively.
- Chillinorth Holidays: A travel agency specializing in organizing memorable and relaxing holidays in the UK’s picturesque North, offering customized itineraries and personalized service.
- Trading4Business: A platform catering to business professionals and traders, providing market analysis, trading strategies, and educational resources to enhance their trading performance and business acumen.
- School Guide Edinburgh: An informative platform offering guidance, insights, and information on schools in Edinburgh, helping parents make informed decisions about their children’s education.
- Neyoucar: An online marketplace connecting car buyers and sellers, facilitating a seamless and transparent car purchasing process while providing a wide selection of quality vehicles.
- Tripter: A travel website featuring curated travel guides, destination recommendations, and travel tips for individuals seeking inspiration and practical advice for their next adventure.
- Healthy Living Retreats: A retreat organization offering rejuvenating and wellness-focused retreats, providing individuals with an opportunity to unwind, recharge, and embrace a healthier lifestyle.
- Trend4Girls: A fashion and lifestyle platform dedicated to inspiring and empowering women, offering the latest trends, style advice, beauty tips, and lifestyle content.
- Lead Technology: A lead generation company helping businesses acquire high-quality leads through targeted marketing strategies, data-driven approaches, and lead nurturing techniques.
- Travel Router: A provider of portable Wi-Fi routers for travelers, ensuring reliable and secure internet connectivity while abroad, enhancing the travel experience.
- My Chill Thoughts: A blog and platform dedicated to promoting mindfulness, relaxation, and mental well-being, offering practical tips, resources, and insights for achieving inner peace and balance.
- Lumens Education: An education consultancy specializing in supporting students in their academic journey, offering guidance, tutoring, and resources to maximize their learning potential.
- Carm Technology: A technology-focused company providing innovative solutions and consulting services to businesses, helping them leverage technology to enhance efficiency and productivity.
- TechnoTV: An online platform featuring the latest technology news, reviews, and informative videos, catering to tech enthusiasts and keeping them updated with the ever-evolving tech world.
- Law Staff Online: A recruitment agency specializing in connecting legal professionals with job opportunities in the legal industry, offering tailored recruitment solutions for law firms and legal departments.
- Lawes Juridic: A legal services provider offering a comprehensive range of legal solutions, including legal advice, document preparation, and representation, serving individuals and businesses.
- RBD Dentist: A dental practice dedicated to providing high-quality dental care and oral health services, offering a wide range of dental treatments and personalized care for patients.
- Home Sweep Home: A professional cleaning company offering reliable and thorough cleaning services for residential properties, ensuring a clean and comfortable living environment for homeowners.
- Sage Investment Management: An investment management firm specializing in providing tailored investment solutions, financial planning, and wealth management services to individuals and businesses.
- Leather Fashion Online: An online retailer offering a wide selection of fashionable leather products, including jackets, bags, and accessories, catering to individuals seeking stylish and quality leather goods.
- Me Oh My Pie Shop: A charming pie shop offering a variety of delicious handmade pies, both sweet and savory, made with high-quality ingredients and traditional recipes.
- Home Raffler: A platform hosting property raffles, giving individuals the chance to win their dream homes through affordable ticket purchases while supporting charitable causes.
- Restaurante El Torreon Grazalema: A renowned restaurant located in Grazalema, offering a delightful culinary experience with a menu featuring traditional Spanish dishes prepared with locally sourced ingredients.
- Evay Style: An online boutique offering stylish and trendy clothing, accessories, and footwear for women, providing fashion-forward options for various occasions.
- Business Worx: A business consultancy firm providing strategic advice, operational support, and growth strategies to businesses, helping them optimize their performance and achieve their goals.
- Enterprise Force: A business services company offering a wide range of solutions, including marketing, consulting, and technology services, empowering businesses to thrive and achieve success.
- Hotel Saint George Prague: A luxurious hotel located in Prague, offering upscale accommodation, top-notch amenities, and personalized service, ensuring a memorable and comfortable stay for guests.
- City Love: A website dedicated to celebrating and promoting the vibrant culture, attractions, and experiences of various cities around the world, offering travel guides, recommendations, and insights for city enthusiasts.
- Opisy GG: A platform providing creative and engaging descriptions, quotes, and messages for users of the GG messaging service, allowing them to express their thoughts and emotions in a unique and expressive way.
- San Sebastian Restaurant Week: An annual culinary event in San Sebastian, Spain, showcasing the city’s diverse and exquisite gastronomy through special menus, events, and promotions, attracting food lovers and culinary enthusiasts.
- Exciting Biz: A business resource platform offering valuable insights, articles, and resources for entrepreneurs and business owners, providing inspiration, guidance, and practical tips for building and growing successful businesses.
- Plum Tomatoes Restaurant: A charming and popular restaurant specializing in Italian cuisine, known for its delicious pizzas, pasta dishes, and authentic Italian flavors, providing a warm and inviting dining experience.
- Otogaz Cafe: A cozy and stylish cafe offering a variety of beverages, snacks, and light meals, providing a relaxed and welcoming atmosphere for customers to unwind and enjoy their time.
- Crypto FX Broker: An online brokerage platform catering to cryptocurrency traders and investors, providing a user-friendly interface, advanced trading tools, and a wide range of crypto assets for trading.
- i-Business News: A reputable online publication delivering up-to-date news, insights, and analysis on various business sectors, including finance, technology, entrepreneurship, and global markets.
- The Home Foreclosure Help: An informative resource website offering guidance, tips, and support for individuals facing foreclosure or seeking assistance in navigating the complex process of home foreclosure, providing valuable resources and expert advice.
- 123CryptoTrading: An online platform offering educational resources, trading signals, and market analysis for cryptocurrency traders, empowering them with knowledge and tools to make informed trading decisions.
- Crypto Bizness: A comprehensive platform providing news, insights, and resources related to the cryptocurrency industry, including blockchain technology, ICOs, and market trends, catering to crypto enthusiasts and investors.
- Crypto Incoin: A cryptocurrency information portal offering real-time data, analysis, and resources on various cryptocurrencies, enabling users to stay updated with the latest developments and make informed investment decisions.
- Crypto Live Trade FX: An online trading platform catering to cryptocurrency traders, providing a secure and intuitive platform for buying, selling, and trading cryptocurrencies, with a focus on seamless user experience.
- CryptoLite Traders: An online community and trading platform for cryptocurrency enthusiasts, offering trading signals, market analysis, and educational resources to enhance trading skills and strategies.
- Business Times: A reputable business news website delivering the latest updates, analysis, and insights on global business trends, economic developments, and market dynamics, catering to professionals and industry stakeholders.
- BizWiz3D: A business consultancy providing innovative and 3D-thinking solutions to businesses, helping them overcome challenges, optimize operations, and achieve sustainable growth.
- Wallbursh Investments: An investment management firm offering a range of financial services and investment solutions, including portfolio management, wealth planning, and asset allocation, tailored to the unique needs and goals of clients.
- Raj Caps Industries: A leading manufacturer and supplier of high-quality plastic caps and closures for various industries, offering innovative packaging solutions and customization options.
- News Broadcast: A reliable source of news and updates covering a wide range of topics, including politics, current affairs, technology, and entertainment, providing timely and accurate information to readers.
- NewzMania: An online news platform delivering curated news, trending stories, and interesting articles from around the world, offering a diverse range of topics and perspectives to keep readers informed and engaged.